This acquisition strengthens Splash Car Wash’s position as one of the leading express car wash operators in the Northeast, particularly in the competitive New York market. By expanding into western New York, Splash broadens its geographic reach while enhancing operational scale and brand recognition. The deal underscores the continued consolidation trend in the car wash industry, where regional operators are leveraging acquisitions to build density, optimize brand consistency, and deliver an elevated customer experience. With additional new builds in New York and Massachusetts on the horizon, Splash is solidifying its growth trajectory and positioning itself as a dominant multi-state platform in the express wash sector.