Alimentation Couche-Tard Acquires WetGo Car Wash

WetGo Car Wash was acquired by Alimentation Couche-Tard on Jun 29, 2025.

Deal Overview
Purchase Date
June 29, 2025
Primary State
Virginia
Sites Bought
47
Sites
Deal Value
N/A
Transaction Synopsis
  • Giant Eagle sold its convenience store and car wash assets, including approximately 270 GetGo (convenience stores) and WetGo (car wash) locations, to Alimentation Couche‑Tard Inc., parent company of Circle K
  • The deal closed on June 29, 2025, marking Giant Eagle's complete exit from the convenience store, car wash, and wholesale fuel distribution businesses
  • The popular myPerks loyalty program continues at these locations, with Giant Eagle and Couche‑Tard partnering to maintain and expand customer rewards
Market Significance

The sale of GetGo and WetGo to Alimentation Couche‑Tard represents a major strategic move in the convenience and car wash industries, significantly expanding Couche‑Tard’s presence in key Midwestern and Mid-Atlantic markets. This transaction underscores the increasing integration of car wash services into the convenience retail model, as operators seek to diversify offerings, drive customer loyalty, and maximize site profitability. For the car wash sector, it highlights continued consolidation and the growing interest from large-scale, multinational buyers in acquiring regional assets with strong brand equity and established customer bases.

Client Impact
Management Commentary