Types of Car Washes
Automatic, In-Bay, Express, Mini, Conveyor – Let’s Decipher the Mess of Terms
Terminology should never keep anyone from taking action or learning. It’s an unfortunate truth that most industries have an internal vernacular that can often be confusing and overwhelming. The car wash industry is no exception. To make matters more convoluted, many of the terms are not mutually exclusive and therefore often overlap with each other.
Let’s delve into the high-level terminology, meaning, and differences when it comes to types of car washes.
Please refer to the above image throughout your read to have a visual map and understanding of how the entire landscape and its terms fit together.
Machinery (Manual Vs. Automatic):
MANUAL
Although rare to explicitly hear or use the term “manual” wash, it is more often implied through referring to washes that are non-automatic. These are washes where humans do the vast majority of the washing and cleaning process.
AUTOMATIC
An automatic car wash uses machinery to do most of the heavy lifting, without human intervention. People often use “automatic” as shorthand for express or automated washes (washes with computerized pay stations), which is incorrect.
Structure (In-Bay Vs. Tunnel):
IN-BAY
In-Bay are structures where the vehicle stays stationary during the wash process, and machinery or washer moves around the vehicle. In-Bay washes can correctly be referred to as “non-conveyor”. Essentially, if the car is not moved from Point A to Point B by external non-human mechanisms (aka a conveyor), then it is in-bay.
TUNNEL
Tunnel structures are where the vehicle moves through the wash equipment, and it is the equipment which is largely stationary. The vehicle is moved using an external mechanism (typically a conveyor or belt). All tunnel washes are automatic, but all automatics are not tunnels.
Washing Method (Touchless Vs. Friction):
TOUCHLESS
Touchless car washes use no physical contact of external solid elements to clean the vehicle. Touchless washes use a combination of chemicals and high pressure water to clean. Touchless car washes are often referred to as brushless, frictionless, and no-friction car washes.
FRICTION
Friction car washes are washes where the cleaning is partially done by cloth, brushes, or other like physical elements touching and creating friction with the vehicle. Anytime you see brushes, clothes, or big spinning “things” that touch the car – you are looking at a friction wash. The vast majority of car washes are friction based.
Hand Car Wash Model
HAND CAR WASH
Summary
Hand car washes require no setup or fixed
location. These are at home type services, or
establishments where the car is completely
washed by hand. In a commercial setting, these
are most often present in the form of very high
end “detail shops”.
Throughput
The throughput of hand car washes is typically
low given its complete dependence on human
labor.
Price
The price tag of hand car washes vary the most
of any wash type. This is due to the
extraordinarily large spectrum which falls under
this specific wash type label. Your middle
school neighbor knocking on your door asking to
wash your car counts, as does a $500 full car
detail of your luxury sports car.
Cost
Undeniably the absolute lowest in terms of cost
to start, hand washes require no actual
equipment costs beyond the low variable costs of
the soaps, brushes, and products used to perform
the wash… and the cost of the human labor of
course. Overall, the cost structure of hand wash
companies is the lowest and has the highest
proportion of variable costs.
Self Serve
SELF SERVE CAR WASH
Summary
Self-Serve car washes are where the customer
washes their own vehicle with the provided
equipment and bay / location provided. These are
often thought of as coin-operated car washes.
The equipment provided typically includes a
sprayer, brushes, and some form of chemicals.
Throughput
Self serve car wash volume and throughput is
customer dictated. With this car wash model,
customers choose how long they want to spend
washing their car. That said, in general Self
Serve car washes typically have capacity to do
roughly 3 to 6 cars an hour per bay (depending
on customer preferences and behavior).
Price
Prices vary on self serve car washes given that
the customer pays by time spent and can decide
how long to spend washing their car. That said,
the current industry average price is ~$5 per
car.
Cost
The cost of buying or building a self-serve car
wash varies widely based on location. Of all the
wash types, self serve ranks at the top in terms
of the typical proportion of purchase and / or
build cost that is attributed to real estate
value. Unlike some of the other wash types,
notably tunnel washes, where the higher
equipment costs numbs the cost basis percentage
of the land compared to total project cost, self
serves almost always have an abnormally large
portion of their entire project cost basis which
is attributable to land.
Buy Cost: +$50k
Build
Cost: $25k - $30k per bay + Land
In-Bay Automatic
IN-BAY AUTOMATIC CAR WASH
Summary
In-Bay Automatic car washes are typically
non-attended (no employees) washes where the
customer pulls into a location and the equipment
moves around the car and performs the wash. The
customer remains inside the vehicle during this
type of wash.
In the touchless variant, the equipment does
not use friction and rather uses a combination
of chemicals and high pressure water to wash the
vehicle. Although touchless washes can
technically exist in other structure types
(specifically tunnel), it is extrordinarily rare
and therefore fair to say if you are talking
about a touchless wash, you are most likely
speaking about an In-Bay Automatic.
Friction IBA’s are the same in the way that
the machinery moves around the vehicle (rather
than the car moving through the equipment). The
only difference here is that the wash is
performed with friction (brushes, clothes, etc.)
Throughput
In-Bay Automatic washes typically take between 6
– 10 minutes per car.
Price
The average IBA car wash costs ~$6.50 per wash.
Cost
As will become a common trend here, land throws
a big unknown variable into determining cost
figures. IBA's are second only to self serves in
the way of highest proportion of total project
costs being real estate. That said, below are
some general ranges and figures.
Buy Cost: +$35k - $55k per bay + Land
Build Cost: $70k - $90k per bay + Land
Express
EXPRESS CAR WASH
Summary
The most discussed, touted about, and fastest
growing segment of the car wash industry is the
express wash model. These are tunnel washes
which use conveyor or belt equipment to move the
vehicle through the machinery throughout the car
washing process. Of the tunnel models, expresses
are the most automated (and often completely
automated). These washes often feature automatic
teller / pay machines and very few if any
employees present. This type of wash is
typically the lowest ticket price of the tunnel
car washes. In terms of interior cleaning, many
express washes offer free vacuums, but there is
no employee on site that will perform any sort
of interior clean for the client. If the
interior is going to be cleaned at a true
express tunnel wash, it will be cleaned by the
client.
Throughput
Express car washes, depending on the setup, can
wash anywhere from 60 – +120 cars an hour.
Price
Express washes often offer washes at the $5
ticket price range, with some going as low as $3
for their lowest cost wash package. The industry
average ticket price for expresses comes in at
around $7 - $9 per car.
Cost
Express car wash costs vary greatly. Not only
due to real estate, but also due to there being
far more variability in tunnel and site design,
extras, and more. Due to such, below are rough
cost figures and there are most certainly
outliers to such.
Buy Cost: +$1.5MM
Build Cost: +$1.5MM + Land
Be sure to check out our more detailed piece
on
how much it costs to build and construct a
tunnel car wash for an even more
in-depth breakdown of the express model carwash
build costs.
Flex
FLEX CAR WASH
Summary
The Flex car wash model sits in between that of
Express and Full Service. Flex car washes are
tunnel structures that offer the option of
express exterior only washes, along with the
extra add on offerings similar to that of
traditional full serves. Flex washes give
customers the option as to what extent and how
they want their car cleaned.
Throughput
Flex car washes are the most interesting in
terms of throughput as these washes are based on
their ability to throttle on and off customer
behavior with variable pricing. Typical
throughput varies between 20 – 100 cars per
hour.
Price
Flex car washes typically have the most
variability in their price tag options of all
automatic wash types. This is due to the
inherent variability of their core model. They
offer some basic wash packages at price tags as
low as many express washes, while also offering
high end full service price tag options. The
average flex wash ticket price ends up being $12
- $15 per car.
Cost
Buy Cost: +$1.5MM
Build Cost: +$1.5MM + Land
See a more detailed breakdown of the
cost to build a tunnel flex-model carwash
Full Service
FULL SERVICE CAR WASH
Summary
Full-Service car washes are on the decline but
still exist. FS car washes carry the highest
average ticket price and revenue per customer of
all automatic wash types. Full-service car
washes are tunnel washes where there is also
manual labor work extras done after, depending
on the wash package purchased by the customer.
Full-service car washes are most easily
differentiated by their employee count and their
price tags. During full service car washes,
customers exit their vehicles and the car
travels through the tunnel unoccuppied.
Throughput
The number of cars a full-service wash is able
to process is dependent on their ability to
process post tunnel customers with extra
services. The average washes 10 – 30 cars an
hour.
Price
Full service car washes normally have a bottom
price tag offering of roughly $15. Their average
ticket price is typically $17 - $20 per car.
Cost
Buy Cost: +$1.5MM
Build Cost: +$1.5MM + Land
For more detailed info on the
cost to build a full-service tunnel car wash
see our full guide in our Learning Center
Final Note - Blurred Lines In Tunnels
The lines between full service, flex and express have become increasingly blurred over time. It is very rare to see a bonafide full serve with no type of “flex offering”. It is also often hard to draw the line between a flex and an express, especially for first time owners thinking of entering the car wash arena. Definitions change person to person, and I have literally been in the parking lot of the same wash with multiple people from the industry, with one referring to the wash in front of us as an express and the other as a flex. So let’s clear this up.
The truth is that the line is blurred, and believe it or not, there is no strict definition of flex wash in Websters latest dictionary. I choose to draw the line around vacuums. If a car wash allows customers a decision as to who is going to vacuum, it is a flex - plain and simple. Some people will disagree and say the definition hinges on pay station automation, and price tag, but I am an ardent believer that these definitional guides are less reliable and clear cut. So here we go:
Full Service Model: If you want your car vacuumed - You must pay an employee to do it. Some full serve washes now offer exterior only wash packages - this does NOT make them a flex unless they offer the ability for the customer to vacuum themselves. This is a full serve wash with an exterior only offering. It’s still a full service.
Flex Model: You can choose whether you vacuum yourself, or pay someone to vacuum for you The key here is who will be doing the vacuuming - not whether it is paid for. Some express washes have free vacuums, while others have coin operated vacuums for the customer to use. Either way, the key is the vacuum, not the method of or lack thereof payment for the vacuuming.
Express Model: If you vacuum - you have no option but to do it yourself Whether free or coin operated, there is no employee / attendant offering that has someone else (besides your loving passenger) vacuum for you
Before people get too upset or confused, it’s important to frame this in the way of why I choose to strictly define through vacuuming (rather than say pay stations). The entire reason for having the this lingo is to have an easy and meaningful way to group types of washes based on their operations and economics. The largest determinant and difference between one type of wash and another is labor. This changes the type of management, way of management, cost structuring, pricing, etc… Vacuums, and more importantly, whether you force or give optionality as to who performs such, is the most accurate and deterministic proxy into the wash type and therefore labor requirements and operations.